Blogging Services for Law Firms
Blogging is a great way to build your website’s authority, establish your law firm as a thought leader in your practice area, increase website traffic, and increase the number of leads coming to your website. Blogging is also a great complementary tactic to your law firm’s search engine optimization strategy because for every blog you post, you are increasing the number of indexed pages on your site. However, there is a methodology to blogging that is required in order for it to increase your organic search traffic.
How Law Firm Marketing Canada Provides Law Firm Blogging Services
Utilizing keyword research and a host of online tools, we are able to isolate the types of search terms that are trending online for your practice area. We have over 15 years of experience in the legal marketing space and are well aware of at least 100 frequently asked questions for a variety of different practice areas. Using our FAQ knowledge, as well as a list of frequently searched queries on Google, we come up with a list of blog topics that you review and approve before we commence writing them. We also write blogs that feature your lawyers, their specialties, community involvement, philanthropic and charitable initiatives, and more!
Some other blog topics include but are not limited to:
- Current court decisions
- Current trends and issues that may affect your clients’ cases
- Curated content
- Firm news
- Awards and accolades
- And more…
After the blogs are written and approved by you, we will post them on your website as well as arrange to share the posts on your social media profiles. But it doesn’t end there!
We also offer video blogging services – where we can create video blogs in addition to written blogs.
For more information on how Law Firm Marketing Canada can provide your law firm with blogging services, call us today for a FREE consultation.